- Zendaya often wears themed outfits when promoting her films.
- With styling by Law Roach, Zendaya is rocking tennis-inspired looks for the "Challengers" promo tour.
- Her best looks from the tour combine high-fashion silhouettes with nods to the sport.
Zendaya is almost as well-known for her fashion as her acting career, standing out on red carpets and inking lucrative brand deals thanks to her style.
She's been a Bulgari ambassador since 2020, and she furthered her relationship with LVMH by becoming a house brand ambassador for Louis Vuitton in 2023. She kicked off that partnership with a promotional campaign for the brand's Capucines bag, which has since become a status symbol in the luxury fashion world. She's also repeatedly turned to Louis Vuitton for her latest promo tour.
Working with her longtime stylist, Law Roach, Zendaya has continued her tradition of wearing themed looks to promote her upcoming tennis drama "Challengers," which will hit theaters on April 26.
Take a look at the outfits she's worn to promote the movie so far, ranked from least to most stylish.
One of Zendaya's earliest looks from the tour was a relaxed set.
View this post on InstagramThe Elisabetta Franchi look consisted of a blue button-down and relaxed blue-and-white striped shorts, which Zendaya paired with Bulgari jewelry and white Christian Louboutin pumps.
Zendaya looked effortlessly chic in the ensemble, but it wasn't her most memorable look from the tour.
The star looked every bit the tennis player when she attended the BNP Paribas Open.
Zendaya wore a cream jacket and a pleated, white skirt from Louis Vuitton to watch the BNP Paribas Open alongside Tom Holland.
The collar of the zip-up jacket flared over the star's shoulders, and she wore it open with a white top under it.
White sneakers completed the outfit, which looked like a stylish take on a tennis uniform and helped to set the tone for her promo looks.
Zendaya wore a green set to a photo-call in Paris that subtly nodded to the sport.
Roach found this vintage Louis Vuitton set Marc Jacobs designed for the brand in 1999 through Moji Farhat Vintage.
Zendaya wore the high-neck jacket mostly unbuttoned, showing her stomach. The high-waisted pants had a relaxed fit and showed off the Louis Vuitton sandals she paired with them.
The yellow-green hue of the outfit made it feel cohesive with her other "Challengers" promo looks.
Her minidress for an appearance on an Italian television show featured a textured hem.
16Arlington designed the minidress Zendaya wore on "Che Tempo Che Fa."
The scoop-neck, white dress was simple, hugging Zendaya's figure. But the hem gathered in the center to add some detail to the look.
White pumps from Christian Louboutin completed the ensemble.
Zendaya's white gown for the Paris premiere of "Challengers" featured a statement belt.
Louis Vuitton artistic director Nicolas Ghesquière custom-designed the white gown Zendaya wore to the Paris premiere of "Challengers."
The strapless dress had a sweetheart neckline and a corset bodice that fell into a dropped waist, accented by a crisscross belt. The tulle skirt had a tiered hem that flowed into a train.
She accented the look with Bulgari jewelry. The outfit was stunning, but Zendaya had more fun with some of the other looks she wore on the tour.
Zendaya combined high fashion with athleticism in a Lacoste look at a photo-call in Australia.
View this post on InstagramZendaya's custom Lacoste outfit consisted of a high-neck white top and coordinating high-waisted briefs. A netted, floor-length skirt with a thigh-high slit covered in sparkles sat atop the briefs, giving it a high-fashion feel.
The athletic look of the set and the netting on the skirt made the outfit feel both sporty and stylish.
Zendaya paired the outfit with pointed-toe, white shoes from Louboutin and Bulgari jewelry.
She wore a striped set with a hidden ruffle for a photo-call in London.
Vivienne Westwood designed the coordinating vest and miniskirt Zendaya wore to a London photo-call, which she paired with white pumps.
Both the vest and skirt featured multicolored, vertical stripes. It's easy to picture someone wearing the set to a tennis match, thanks to its clean lines and pastel color scheme. But Zendaya elevated the look by only buttoning it in the center, and the chic ensemble had a touch of whimsy thanks to feathers at the back of the skirt that almost looked like a mini tail.
Zendaya rocked a floor-length skirt at the Rolex Monte-Carlo Masters tennis tournament in Monaco.
At a "Challengers" photo-call at the event, Zendaya posed in a sweater and skirt from Brunello Cucinelli.
The knit sweater featured a collar and a patch, while pleats on the floor-length, cream skirt made it look like pants. A slit cut the center of the skirt, spotlighting pointed toe-heels.
Zendaya wore Bulgari jewelry.
The same day, Zendaya wore a white set that made it appear as if she had walked directly off the set of "Challengers" to attend the event.
As Law Roach shared on his Instagram, Zendaya's ensemble from On paid homage to Althea Gibson, the first Black tennis player to compete at Wimbledon.
Zendaya wore the white, collared tank top tucked into her dropped-waist skirt, which featured pleats that fanned out around her legs.
Zendaya slipped into a vintage Ralph Lauren blazer for an appearance on "Jimmy Kimmel Live."
The star turned the double-breasted blazer into a dress, wearing it with a button-down, tie, and pocket square.
She paired it with white pumps. The look referenced "Challengers" more indirectly than some of her other outfits, but it was still high fashion.
Her Vera Wang dress for the LA "Challengers" premiere featured lace detailing.
Rather than going for a tennis-inspired look, Roach styled Zendaya in a statement Vera Wang ball gown for the LA premiere.
Much of the gown's corset bodice was made of black, sheer lace, while the dropped-waist skirt was made of sweeping pink and black fabric.
Zendaya looked every bit the movie star as she walked the red carpet.
Zendaya's checked coatdress felt like the perfect combination of on-theme and high fashion.
Roach tapped into Louis Vuitton's archives again for Zendaya's look for a photo-call in Paris amid the "Challengers" promo tour, choosing a coatdress from 2013 designed by Marc Jacobs.
The minidress had a green-and-white checked pattern and green buttons, invoking the colors of a tennis ball.
Zendaya wore the dress buttoned to the collar, giving it an elegant feel that she accented with a white headband, white pumps, and Bulgari jewelry.
She changed into a playful and sexy green gown for an after-party celebrating the film in LA.
The custom Celia Kritharioti gown was neon green, much like a tennis ball.
Its halter neckline plunged to Zendaya's waist, where a literal tennis ball sat in the center of the gown like a three-dimensional appliqué.
A slit cut up the center of the floor-length skirt, mirroring the neckline. The look was fun and offered a whimsical nod to her project.
Zendaya turned a blazer into a red-carpet look for the Rome premiere of "Challengers."
Roach styled Zendaya in a custom Calvin Klein two-piece for the Rome premiere, again choosing an all-white look in a nod to tennis attire.
Her look consisted of a high-waisted skirt with a bold slit and a long blazer, which she wore open with no shirt. Zendaya again wore Bulgari jewelry, including a statement necklace, and white Christian Louboutin pumps.
The look was sexy, professional, and glamorous all at once.
The sparkly dress Zendaya wore to a Rome photo-call was cute in and of itself, but the shoes she paired with it elevated the outfit.
To kick off the Rome leg of the "Challengers" promo tour, Zendaya rocked custom Loewe from head to toe at a photo-call.
Her sparkly minidress put a high-fashion spin on a tennis uniform silhouette, as the silver piece featured a pleated skirt and a plunging neckline. Black fabric lined the waistline and neckline, adding to the athletic feel.
She wore Bulgari jewelry with the dress, but the highlight of her outfit was her white Loewe pumps with miniature tennis balls on the high heels.
Loewe's creative director, Jonathan Anderson, also served as the costume designer for "Challengers," making the outfit even more fitting.
Zendaya made a vintage Ralph Lauren dress look both fashionable and on theme at a photo-call in Milan.
The archival dress was stark white and had a form-fitting bodice.
The collared, halter neckline created an open back, and the skirt flowed out around her thighs much like the silhouette of a traditional tennis skirt.
White pumps elevated the look.
The Loewe dress Zendaya wore to the film's Australia premiere was the perfect way to kick off her tour.
For her first red-carpet look of the promo tour, Zendaya wore another custom Loewe look.
The dress, which had a low neckline and a thigh-high slit, took direct inspiration from "Challengers." The silhouette of a tennis player in motion was printed on the sparkly green dress on one side, with a tennis ball floating on the bodice. It was playful and chic, setting the tone for the other outfits Zendaya wore on the tour.
Coordinating, sparkly shoes and Bulgari jewelry tied the outfit together.
Zendaya's Carolina Herrera dress stood out from the pack because of its symbolism.
View this post on InstagramAmid the tour, Ernesto Casillas photographed Zendaya in a Carolina Herrera dress created by Wes Gordon and styled by Roach.
Zendaya posed in the black-and-white ball gown on a couch, and the look and shoot paid homage to a photo of Venus and Serena Williams in Vogue from 1998.
Zendaya also wore a braided wig from Kim Kimble to match Venus and Serena's hair from the shoot. Ursula Stephen styled Zendaya's hair, and Casillas did her makeup.
Zendaya's custom Thom Browne dress for the "Challengers" UK premiere is arguably her most stylish look of the tour.
Thom Browne custom-designed the white dress Zendaya wore to the UK premiere of "Challengers," which was covered in tennis racket appliques and had red and black stripes on the hemline.
The rackets were the highlight of the gown, but the entire look skillfully celebrated her film while remaining fashion-forward. The dress had a halter neckline with a collar, as well as buttons lining the top of the form-fitting bodice. A belt with a bow clasp sat low on her waist, giving way to a pleated skirt with netting embroidered between the pleats, again nodding to tennis.
Bulgari jewelry and an oversized hair bow sitting atop a long braid in her hair completed Zendaya's look.
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